Erin Goodrich is someone who strives to capture her client’s personalities in every photo. She is honored to capture their memories in real time. Erin may be middle-aged, but she has the playfulness of a toddler. Erin’s first love was drawing with charcoal and oil pastels. She also loves playing pranks on her friends!
We asked Erin to share a little bit more about her business with us. Get to know Erin and her business, Ellie Frances Photography, below!
How did you come up with the idea of your business, and how did you start?
“While working at a law firm I took on as many clients as I could in off hours and on weekends. Once I was able to build a big enough client base I left my corporate job, started pursuing photography full time, and attended networking events to get to know my peers and build a community. It has been a blessing getting to be a part of people’s biggest moments or capturing memories in real time.”
Knowing what you know now, is there anything you would have done differently when you were first starting out?
“I would have started sooner!”
Erin did not start her business until she was 31 years old. However, she knew that she wanted to be an artist since she was young. She assumed using her creativity was only possible through a hobby. Starting out, Erin had no idea what it took to run her own business. However, she learned that she would be able to enjoy being creative every day.
What is the best business advice you've ever been given?
“A closed mouth doesn’t get fed,” and, “Always speak up for what you believe in and if something doesn’t work–change it.”
Have you faced adversity in business due to being a woman? How did you navigate that? How do you persevere in challenging times?
“When I first started I think it was definitely more male-dominated. But to be honest, that seemed like most industries I had worked in already. I navigated it by education and being well-spoken in my field. I don’t think I ever had an issue not being hired as a woman and to be honest if it did happen, that job was not for me anyway, and the universe closed that door so new ones could open.”
What impact do you want your business to have?
“I want people to leave my sessions like they made a new friend–one who captured their beauty, their talents, their emotional moments when they thought no one was looking, the day they brought their new baby home and became a bigger family . . . I could go on. My business is not only about photography but also about meeting new people and hearing their stories. It is one of my favorite parts of my job.”
Erin also took our Detroit Mom team photos and headshots in the fall of 2021 in downtown Detroit.
What are the pros and cons of being a woman business owner in 2022?
“The pros are that business is booming! The industry I am in now seems to be much more female-dominated. I have had the pleasure of getting to know so many artists and entrepreneurs. I really cannot think of a con as woman business owner except that maybe it is an oversaturated market now–but I think it is great so many women are pursuing their dreams!”
What knowledge would you share with someone who wants to become an entrepreneur?
“Practice patience. Knowledge comes from experience and that takes time.”
What do you do for personal and professional development?
“I work with a Wellness Coach, belong to an amazing support group for women in business, and attend events where I can get to know my peers. I think it is very important to know the other women in your community and show your support for their businesses.”
What mantra or quote do you live by?
“Adventure is out there.” -Up
What's your favorite place in Detroit or Michigan?
“Eastern Market and Belle Isle–perfect combo of shopping, great food, and nature (I love parks and we have some great ones!).”
Where can our readers find you on social media?